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Planners4Health Session Five: Communications: Framing, Messaging, and Marketing
June 14, 2017 @ 3:00 pm - 4:30 pm
Planners4Health Session Five: Communications: Framing, Messaging, and Marketing
Date: Wednesday, June 14, 2017 3 p.m. Eastern
The fifth session in the Planners4Health Curriculum series focuses on communications. Participants will learn about how to articulate value propositions and return on investment, as well as methods for deploying social media and other marketing tools to connect with the community. Through all communication mechanisms, it is important to tailor messages to specific audiences. The Columbus, IN Plan4Health coalition will share success, challenges, and lessons learned from their work on the ground.