New Kensington’s Fifth Avenue in Westmoreland County grew with the rise of the industrial market and Fifth Avenue was the heart of the City’s downtown. However, the decline of industry and business in the 1970’s and 1980’s led to Fifth Avenue becoming a street with many vacant and blighted buildings, high crime rates, aging infrastructure, and a loss of hope. Over the past decade though, local leaders, organizations, investors, and residents began collaborating to set revitalization in motion. Through significant community engagement, a strategic plan for downtown, referred to as the “Corridor of Innovation,” was developed to identify solutions and guide redevelopment. With a focus on mobility planning, zoning reform, smart city initiatives, and business development, the plan put Fifth Avenue on the road to recovery. Vacant and blighted buildings have since been transformed into incubator spaces for unique small businesses, such as bakeries, restaurants, breweries, art shops, and retail. Services and resources for residents have also evolved, including The Corner collaborative workspace and The Digital Foundry training center. Public parks and patches of open space are interwoven along the street to provide green space and sites for community events that draw a large crowd. Fifth Avenue is once again thriving, and reinvestment is spreading to nearby neighborhoods. This community-driven success story provides a model for other communities to emulate.